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About me –
Coaching & Strategy

I am a systemic coach and work with individuals and teams at turning points – where things become complex, the weight of responsibility is felt, and clarity is lacking.

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My background is in the digital economy. I understand the dynamics of growth, pressure and change, and today I work at the intersection of inner clarity and business decision-making.

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I explore topics at the intersection of work, society and responsibility – in my work, in projects and in my writing.

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What I stand for
 

We should stop just going through the motions
 

For 10 years, I led teams and acted as a bridge between management and staff – often as an unofficial counsellor. Today, I work as a university-certified systemic coach, facilitator and consultant with people from the digital economy, media and culture, at the intersection of inner clarity and business decisions. Coaching doesn’t solve structural problems. But it gives you the strength to remain steadfast and effective, even in times of crisis.
 

 

We deserve to live and work better


We deserve a better world of work. One in which leadership provides support and responsibility is shared. I have seen how work can thrive when high performance does not come at the expense of health. I wrote about this at Brave New Work and in my newsletter HEISE SCHEISE. At re:publica 2026, in my talk ‘This email can’t kill you’, I demonstrated body-based exercises for stressful situations in the digital space. The talk was among the top 10 per cent most-viewed at the conference on YouTube.
 

 

We must keep democracy alive

 

For many years, I have been supporting projects that aim to operate in a democratic, collaborative and public-interest-oriented way – including Krautreporter, Übermedien and Mein Grundeinkommen. In 2024, I brought together my knowledge of crowdfunding, memberships and subscription-based funding at Steady Growth College, and I now pass this on to media professionals, NGOs and organisations as a three-stage process. Sometimes I also provide long-term support for suitable projects.

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We can finally talk about death


Hardly anyone talks about it – but it affects us all. Some time ago, I wanted to become a funeral orator, and then even a funeral director. Things turned out differently. In 2022, I led a digital awareness project at Germany’s largest funeral home. Our question: How can we encourage people to come to terms with death? Talking about death enriches life. It puts things into perspective: what remains when projects, status and to-do lists no longer matter.

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Clients from industry, the media and the business sector (including Sony Music, Hilti and Lanxess)
> 10 years’ leadership experience in marketing & communications in the digital economy
> 10 years’ experience in building start-ups and digital business models
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Let's stay in touch!

Subscribe to my newsletter on psychology, the world of work and the spirit of the times.

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Und davor?

Vor meiner Selbstständigkeigt war ich Director of Marketing bei Steady. und Makerist. Absolvierte ein Volontariat bei der Cosmopolitan. Brachte ein eigenes DIY-Magazin (20.000 Auflage) in den Handel. Sprach im Fernsehen. Wurde eine der 30 unter 30 in der Kommunikation. Saß in der Jury des PR Bild Award. Stählte meine Nerven. Und lernte, wie man bedürfnisorientiert führt.

Ausbildungen & Weiterbildungen

Seit September 2026

Conflict Culture Facilitator

nobadworkdays

Weiterbildung in konstruktiver Konfliktbearbeitung, Konfliktkultur und professioneller Facilitation. Schwerpunkte: Konfliktdynamiken, dialogorientierte Gesprächsführung, psychologische Sicherheit, partizipative Prozesse und die Begleitung schwieriger Gespräche in Teams und Organisationen.

Februar – November 2024

Systemischer Coach

Media University of Applied Sciences

Fundierte Ausbildung in systemischer Beratung und professioneller Prozessbegleitung. Schwerpunkte: systemische Gesprächsführung, lösungs- und ressourcenorientierte Interventionen, Aufstellungsarbeit, Perspektivwechsel, Entscheidungsfindung, Rollenklärung und die Begleitung individueller Veränderungsprozesse.

Februar 2022

Design Sprint Masterclass
AJ&Smart

Praxisorientierte Weiterbildung in Design Thinking, Design Sprints und strukturierter Workshop-Facilitation. Schwerpunkte: kollaborative Problemlösung, kreative Ideenentwicklung, nutzerzentrierte Perspektiven, Entscheidungsprozesse sowie die Konzeption und Moderation ergebnisorientierter Gruppenformate.

Mai 2019

Yoga Teacher Training

Tattvaa Yogashala Rishikesh

Ausbildung in traditioneller Yogapraxis und -philosophie mit Schwerpunkten auf Körperwahrnehmung, Atemtechniken (Pranayama), Meditation, Achtsamkeit und der Verbindung körperlicher und mentaler Prozesse.

Fachliche Vertiefungen & Praxis

Mai 2026

re:publica: Eigener Fachvortrag

Konzeption und Vermittlung eines Vortrags zu Nervensystemregulation, Stress und psychologischer Handlungsfähigkeit in digitalen Arbeitswelten.

August 2026

Emotionsfokussierte Paartherapie (EFT)

Eigenständige Vertiefung in bindungsorientierte Ansätze, emotionale Bedürfnisse, Beziehungsmuster und Konfliktdynamiken.

Seit Dezember 2025

Nervensystemregulation & Körperarbeit

Intensives Selbststudium zu Polyvagaltheorie, Somatic Experiencing und Stressphysiologie. Schwerpunkte: Selbst- und Co-Regulation, Körperwahrnehmung sowie das Zusammenspiel von Nervensystem, Emotionen und Verhalten.

hi[at]katrinjahns.com

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